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How To Make More and Spend Less If You Change Your Customer Targeting

“Make sure you’re getting to the right people, in the right way”

Martin Gawlak talks about how to properly use customer targeting in your business in a cost efficient and easy to use manner.

  • Your customer targeting happens outside of digital as well
  • The more money you’re spending the more money you should be making
  • Bigger pool of target audience with specified attributes means more space to show your ads

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