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“You don’t have to be flashy and try to clickbait them into doing stuff.” SEO is changing, but here is its origin story. All you really need to know is to do whatever you can to make the website visitor happy. Expert Perspective™ Season 1 Episode 21 © 2022 Martin Gawlak Company

How Nike Treats Customers

“Everyone is a customer as soon as they hear about your brand.” The way to look at customers at a high level to make more sales and drive word-of-mouth without spending more money. Expert Perspective™ Season 1 Episode 15 © 2022 Martin Gawlak Company